You Know You Should. You Also Know Why You Don’t

If you own non-residential real estate, you probably find yourself wondering from time to time what it might sell for today. How it fits into your overall financial picture. What’s going on around it.

Even if you’re not planning to sell. Things change. Sometimes faster than expected. And it’s a lot easier to deal with that when you already have a handle on things, rather than trying to figure it out when you need it yesterday.

Not to sound like an NRA ad, but it’s better to have the information and not need it than need it and not have it.

And the reason is pretty simple.

We’ve all had the experience of getting close to needing a new (or newer) car. You start looking online just to get a feel for things, and before you can even look at anything, a chat box pops up.

It says there’s a real person there. You know there isn’t.

If you get past that, you’re not getting much real information without giving them your email or phone number. And once you do, you’ve effectively signed up to hear from them for the foreseeable future.

All the dealerships say they’re different. Experience says they’re mostly the same.

Sounds a lot like Realtors, if we’re being honest.

If you ask for an evaluation, you expect it to come in high. High enough to get your attention. Then adjustments get made later once you’re already in the process. And if you don’t move forward right away, you can expect follow-up. A lot of it.

So while you know it would be smart to stay on top of things, I understand why you don’t.

Most people don’t.

But that doesn’t mean you’re wrong to want the information.

It just means you don’t want everything that usually comes with it.

So here’s the question.

What if you could get a realistic view of where things stand, without someone trying to turn it into a listing conversation before you’ve even had a chance to think about it?

That’s the difference.

Am I going to follow up with you? Of course.

But it won’t feel like what you’re expecting.

Allow yourself to take a look while the pressure is off.



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