Tag: Choosing a Realtor

  • You Know You Should. You Also Know Why You Don’t

    You Know You Should. You Also Know Why You Don’t

    If you own non-residential real estate, you probably find yourself wondering from time to time what it might sell for today. How it fits into your overall financial picture. What’s going on around it.

    Even if you’re not planning to sell. Things change. Sometimes faster than expected. And it’s a lot easier to deal with that when you already have a handle on things, rather than trying to figure it out when you need it yesterday.

    Not to sound like an NRA ad, but it’s better to have the information and not need it than need it and not have it.

    And the reason is pretty simple.

    We’ve all had the experience of getting close to needing a new (or newer) car. You start looking online just to get a feel for things, and before you can even look at anything, a chat box pops up.

    It says there’s a real person there. You know there isn’t.

    If you get past that, you’re not getting much real information without giving them your email or phone number. And once you do, you’ve effectively signed up to hear from them for the foreseeable future.

    All the dealerships say they’re different. Experience says they’re mostly the same.

    Sounds a lot like Realtors, if we’re being honest.

    If you ask for an evaluation, you expect it to come in high. High enough to get your attention. Then adjustments get made later once you’re already in the process. And if you don’t move forward right away, you can expect follow-up. A lot of it.

    So while you know it would be smart to stay on top of things, I understand why you don’t.

    Most people don’t.

    But that doesn’t mean you’re wrong to want the information.

    It just means you don’t want everything that usually comes with it.

    So here’s the question.

    What if you could get a realistic view of where things stand, without someone trying to turn it into a listing conversation before you’ve even had a chance to think about it?

    That’s the difference.

    Am I going to follow up with you? Of course.

    But it won’t feel like what you’re expecting.

    Allow yourself to take a look while the pressure is off.



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  • It Doesn’t Have to Be Overwhelming (Start Early)

    It Doesn’t Have to Be Overwhelming (Start Early)

    When you try to do something big—invest for retirement, lose weight, or improve yourself—it’s easy to get overwhelmed.

    Walk into a bookstore and you’ll see an entire aisle of books on each subject. All promising the secret.

    All basically saying the same thing.

    Nobody tells you that part.

    Then you see the ads. On TV, radio, social media. Promising the moon, rarely delivering.

    After a while it’s easier to tune it out and go back to your old routine. Which is why most people end up with the same middling results year after year.

    Just go back to the old way. At least your head stops spinning.

    You can run into the same thing when you start thinking about selling land.

    Everywhere you look there will be agents pitching the same line: “Hire me! I’ll get you the mostest the fastest!” They all sound alike.

    But most don’t know land well enough to back it up. They know houses. Houses are different. And if they don’t know what they don’t know, it can cost you time, money, or worse.

    She doesn’t do much business, but she’s family. She’ll expect the listing.

    And your land sale might bring more in commission than she made all last year. That kind of pressure makes it even harder to say no—especially since most agents are masters at using pressure to serve their interests, not yours.

    So what do you do?

    First, start early. By looking at things months (or years) before you’re ready to do something, you can go slow and prevent that overwhelmed feeling.

    Next?

    (guess who I’m about to recommend…)

    I’ve been focused on lots and land for over 25 years. Not houses. I stay away from those because I don’t know what I don’t know. And I don’t want to put people in a bind by screwing up.

    The house agents don’t return the favor, though. They’ll tell you they can handle land. They can’t—not properly. So you have to be careful.

    If you want someone who shoots straight, takes no for an answer, and actually understands land, that’s me.

    As for cousin Karen, here’s your out: after you get your free value report, send her a link to my blog.

    Tell her you think I’m sharp and you enjoy reading my stuff. She might even learn something.

    More importantly, she’ll start to realize you’ve already got a real land broker in your corner. And when you’re ready to jump, she won’t even expect the listing anymore.

    You can always go back to the old way.