If you’re trying to “get it right” before you start, you’re probably lying to yourself.
I’ve written before about goal setting and success, and the basic formula is pretty simple:
- Decide what you want.
- Figure out what it’ll take to get there — or what it’ll cost.
- Do those things — or pay the cost.
Then comes the step everyone forgets: check if what you did actually worked. If it did, great. If it didn’t, adjust and repeat. Every round should get you closer.
Most people get stuck at step 2. I see it all the time. A client once told me they were “waiting until they figured everything out” before listing their land. A year later, prices dipped, interest rates spiked, and the window they thought they had disappeared.
That’s the trap.
If you’ve never done something before, you probably don’t know the “right” way to do it. You’ve got two choices:
- Start now, learn as you go, and adjust along the way.
- Or wait until you have every detail perfect before taking the first step.
Guess which one succeeds faster? Right — the first one.
Guess which one most people pick anyway? Also right — the second one.
And we know it, but we can’t help ourselves. We decide we want everything lined up before we move.
Not because failure is fatal, but because we don’t want anyone to see us fail.
The irony? Nobody’s watching.
Here’s the truth: perfectionism and procrastination are the same thing.
Perfectionism just wears a tuxedo and pretends it’s working hard.
We tell ourselves we’re “waiting until we figure it out,” but we’re really just putting off action. We make it sound smart. Responsible. Even strategic.
But deep down, it’s fear in a tailored suit.
Stop trying to perfect everything. Most of the time, “good enough” is exactly what gets results.
Take land, for example. Maybe it’s not the right time for you to sell — or buy — today. That’s fine. But here’s the thing: how will you know when the timing is right if you’re not paying attention?
It doesn’t have to be perfect to start. The first step is knowing where you stand right now.
Is it ever the wrong time to have a quick conversation and get the facts from someone you trust?
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