If I’m “explaining”, I’m already losing
You’ve seen it before, especially with car dealers. You so much as glance at a car online or ask for a quote to sell yours, and suddenly you’ve got your own personal stalker. Usually a guy. He’ll message, call, email, daily, like his only job is bugging you.
And the more you say “not interested,” the more he hears “maybe later.”
I swear, ignoring them works better than saying no.
That’s the “chase” part.
If you show even a flicker of interest, they move to the “convince” phase. You’ll hear every reason you should do what they want — buy the thing, sign the deal, whatever — completely ignoring the fact that it helps them way more than it helps you.
They’re just trying to wear you down at that point. It’s exhausting.
As a customer, it sucks. And if you’ve ever been in sales and your boss made you do it, you know it feels pretty gross.
Even if you end up saying yes, are you really happy about it? Usually not.
Then comes the “close.” You walk through the door or agree to a meeting, and now it’s game time.
They say whatever they need to say to lock it down. Pressure ramps up.
Nobody’s enjoying themselves at that point.
I get this same nonsense all the time. People trying to sell me real estate marketing subscriptions. It’s awkward for both sides. I’ve even said yes a few times. Never happy I did.
Turns out the stuff that’s actually useful doesn’t require a hard sell. Go figure.
I’m sure you’ve had real estate agents do similar things. Show a little curiosity and suddenly you’ve got someone “following up” forever. You get hit with every sales tactic in the book, some you didn’t know existed. Then if you finally agree to meet, the first listing or offer that comes up is always “perfect.”
Yeah, sure it is. Cue the close.
It’s not fun.
So I don’t do it that way.
Yes, I send these emails. But I’m not chasing anyone. And I’m not going to browbeat you or wear you down into working with me.
If anything, you’ll have to chase me, because I only work with people who actually want to work with me. Not folks I had to “convince.”
I try to make these messages useful, maybe even a little entertaining. There’s good info in here, especially if you read between the lines. Some of it about land and real estate, some just about how the world works. You can unsubscribe anytime.
But if I’ve got something that will help you and I don’t speak up, what good am I?
I’m around if you ever need me. No chasing. No convincing. No closing. When you’re ready, we move forward.
If it makes sense for both of us.
Simple as that.
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