Talk big, get busted. Hire someone who knows better.
Before I got into real estate, I had my sights set on being a professional pool player.
I learned a couple things quick:
- It was a lot harder than it looked.
- There wasn’t much money in it. Not back then, and even less today.
Back then, you could catch the big tournaments on ESPN. Now you’re lucky to find a livestream that works. A handful of players could make a living on tour. Most couldn’t. If you wanted to make money playing pool, you gambled.
I gave up the dream, but kept playing. And I was good, a notch or two below great. In the right setting, to the average person, I could look like a world-class player. But anyone who really knew the game could spot the gap in a heartbeat. I was just good enough to be dangerous, to myself if I wasn’t careful.
Luckily, I knew who the real players were. And I kept my mouth shut.
One night, I was sitting at the bar in a poolroom, a couple seats down from the owner. A guy who, if you told certain people he was the best in the world at one time, they wouldn’t laugh. They might not all agree, but it wouldn’t be a ridiculous claim. He was certainly one of the best.
In walks this other guy I know. Full of himself, always name-dropping. He starts talking loud about how he just played and beat the guy sitting next to me at another pool hall. Obviously didn’t even really know who he was, other than the name.
We didn’t say a word. Just let him talk.
Sometimes the best way to save someone from embarrassment is to let them walk away thinking they impressed you.
So what’s this got to do with real estate?
Not much — except it’s the same kind of game.
There are a lot of loud voices out there trying to sound smart. Name-dropping builders. Quoting bad comps. Acting like they know the players. But if you really know what you’re looking at, it’s easy to spot who’s bluffing.
I don’t just know land and development, I know the people behind it. And they know me. I don’t run around bragging about it and making it about me, which is part of the reason they will talk to me. And by talk I mean in a way that might actually help a deal happen, instead of just to get me to go away.
Am I ever wrong? Sure. But I don’t say things just to impress people, and hope I don’t get found out.
Isn’t that the kind of guy you want on your side?
If you’re ready to get started, just let me know here.
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