Having lots to do isn’t the goal.
We all know people who, when you ask how things are going, default to telling you how busy they are.
Like they think if they say it enough, you’ll assume they must be wildly successful.
But being busy and being successful aren’t the same thing.
You can be busy without being successful — I’d say that’s the norm.
You can also be successful without being busy — I’d say that’s the goal.
There’s a difference between being busy and “being busy.” Having a lot going on is fine — even healthy — but it has to be intentional.
For me, I usually have many projects going at any given time.
Not all of them need attention every day, but there’s pretty much always something I can be pushing ahead.
And that doesn’t just mean work. Family life matters, too.
I want time for my kids’ performances, their games, social events — and yes, a little “sharpen-the-saw” leisure time in there somewhere.
That’s the point of building a business like this: if you do it right, you should have the flexibility to fit in what actually matters.
I say a lot on here that I’m not glued to my phone. And I’m not.
But that’s not because I’m screwing off somewhere (okay, sometimes I am).
Most of the time, it’s because if I’m always working on moving something forward, I can’t stop every time the phone rings.
I’ll call you back — I promise.
But by focusing on the task at hand, I actually get more done.
The point isn’t to rack up the most appointments or have the fullest calendar. Appointments for appointments’ sake are just noise.
Once I learned that, everything changed for me — and it can for you, too.
It’s not about being busy.
There’s no excuse for laziness, either. Focusing your effort in the right places ensures you get a much bigger return on your time.
I’d rather have four quarters than a hundred pennies. That’s why I don’t just take any listing — I spend my time where it matters.
Busy is easy.
Effective is rare.
And rare is where the results are.
If you own investment quality real estate, you probably get it already.
Even if you’re not looking to sell in the next six months to a year, does it ever hurt to know the current market situation?
And is it ever a bad time to start a conversation with someone who gets it, too?
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